x = independently
organised TED event
Put aside business re-engineering, best-practice methodology, supply-chain rationalisation, process optimisation, procurement controls and the like. They may be relevant, perhaps even mandatory, in a successful business but they are not the things that will drive it. Success is simpler than that: if more people choose in your favour, you win.
Yet choice is complex. Why do people make the choices that they do? And how do they choose?
How do emotions and intellect combine? Or do they? How do people think? And most important of all, how best do you influence choice?
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Speakers
Rory was appointed Creative Director of OgilvyOne in 1997 and ECD in 1998. In 2005 he was appointed Vice Chairman...
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Mark has been Chairman of the Advertising Association from 2006 - 2009 and was an IPA council member...
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Mark Davy set up Futurecity in 2001 to respond to the burgeoning interest in culture and regeneration...
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Julian Treasure is author of the book Sound Business and chairman of The Sound Agency, a UK-based...
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Tim Ambler researches the development of EU and UK Government regulations. Books include The Sage Handbook of...
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Jeremy Gilley is a multi-award winning film maker and the Founder of the NGO, Peace One Day...
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With over 12 years of experience in digital marketing and customer experience, Brooke started her career...
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In 1986 Thomas joined Lord Sugar at Amstrad as a Product Manager and launched the first PC on television...
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As an account planner at ad agency Boase Massimi Pollitt/DDB London for over thirty years and now as an...
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Oscar directed and animated Seaside Woman, which won the Palme d’Or at Cannes in 1980. That same year...
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In the 70s, John worked in radio where he started The News Quiz and Quote Unquote. He moved to TV in the 80s...
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The WSJ calls Gerd ‘one of the leading Media Futurists in the World’. His books include The Future of Music...
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Where Deloitte Auditorium
2 New Street Square
London
EC4A 3TR
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